AMA Recap: The Crypto Blade x MODA DAO
Host: Hello Sean Gardner welcome to The Crypto Blade community.
Sean Gardner: Hey guys
would it be ok if I gave away an NFT today too?
to my favorite question asker?
Host: That would be great. and, There will be a community round for live questions from participants 🙂
Sean Gardner: I’m going to give away this lucky sloth https://opensea.io/assets/0x495f947276749ce646f68ac8c248420045cb7b5e/74857273924061293339526985223456472152818821852613239829843962869983553257473
Host: Great, Let’s start the AMA session.
Are you ready?
Sean Gardner: I am Ready
1st Segment: Introduction
Host: First of all please introduce yourself, Your background and share an interesting story of how you got into crypto?
Sean Gardner: I’m an ex-advertising industry, a creative tech entrepreneur who has settled at the intersection of blockchain and music. Since 2017, me and the team behind Emanate have been applying the latest technology to solve the biggest problems in music.
I previously spent 12 years in the digital trenches of Australia’s top creative agencies including TBWA and DDB Sydney; an environment where I learned how to deliver world-first creative technology solutions under intense time and resource pressure.
Solving problems on Australia’s first iPhone campaigns with Vodafone, various eCommerce pilots, promotional AR in 2010, the first branded VR experiences in 2015, drone-powered UGC campaigns, and audio-activated fashion shoots; Sean had become adept to innovation and that’s when I discovered the blockchain.
Crypto quickly brought my passions together; innovation, technology, and music. Four years later, I and the team have a better understanding of the direction of music and Web3 than most people on the planet.
Getting into crypto was like a light bulb moment where I quickly knew that my life would change
Host: and please tell us about the background and experience of the MODA DAO development team? How big is the team right now?
Sean Gardner: We are using multiple teams. We have 2 developers in house, but for now, we are using a team with https://coina.ge/
They developed the smart contracts for Synthetix, and I have known the founder for 10 years
We also have Matt Brown working on some new audio fingerprinting algorithms https://www.modadao.io/people/matt-brown
Matty used to work at Dolby Digital
Just today we briefed Lukasz from code on canvas to deliver a visual element of this fingerprinting piece https://codeoncanvas.cc/
He has worked with Flume and Pnau plus many others and works alongside Sutu who has designed for The Weeknd and Google
Host: I am very excited to know more about the MODA DAO project, Can you please explain the main concept behind “MODA DAO”?
Sean Gardner: Really it’s a DAO-first project
this means that it is designed to be driven by the industry, we are birthing new tools and products into the industry that people are telling us they need
rather than building a product and then forming a DAO
in this way we are very very focused on inclusiveness and partnerships
We believe that value in the music industry supply chain should flow to those who most deserve it; the creators, their loyal teams, and the passionate superfans who follow them. MODA will bring that belief to life.
MODA will accelerate mainstream adoption of Web3 technology as a means to enable musicians and their audiences, as well as other industry participants, to engage in the music economy directly. To support this, MODA will increase its collaborations with other initiatives, projects, and companies that share a similar worldview.
Host: Wao that’s awesome
I was thinking about the “MODA DAO” name. what is the story behind this name?
Sean Gardner: MODA is really just a name, but there are many possible acronyms like “Management Of Decentralised Audio”
But people can make whatever they want of it
Host: What are your main features that distinguish you from other projects and what competitive advantages do you have?
Sean Gardner: The main thing with MODA is that we aim to uplift the entire Music / Web3 space
So it’s less about competition, more about partners
You could compare MODA to the Linux Foundation
Linux provides an operating system for a bunch of the world’s biggest computer companies, and it is funded by Google, Microsoft, IBM, etc
We believe that in order for the music industry to truly adopt Web3, we really need a project like MODA
of course, the tokenomics will benefit from the growth of the network — this is not about charity
The competitive advantages we have are:
- 4 years experience in blockchain/music
- Very deep music industry connections
- An inclusive approach
- A clear vision of what the future of music could look like and an ability to pursue it in a non-competitive way
This type of opensource approach is what makes a successful blockchain project, not so much like private companies who just launch a coin to raise some money
Host: Does MODA DAO have its native token? If yes can you please give us more details about its sales and listings?
Sean Gardner: Yes $MODA token is going to market within 4 weeks
we are just about to announce the closure of a $5m USD private round
We will launch in partnership with SushiSwap/ MISO and maybe one or two other smaller pools
We will have DEX trading for a short while and will then pursue some other CEX listings
Host: Do you have any plan to open a Marketplace for NFTs to buy with MODA tokens?
Sean Gardner: But my opinion is that there are many great marketplaces already and the marketplaces already have the audiences there. We kind a competitive advantage by giving artists tools for launching their NFT based music into these markets.
nobody has done audioNFTs properly yet
I am in discussion with OpenSean already about how we can integrate more tightly
2nd Segment: Questions from Twitter Announcement.
Host: We have picked some interesting questions from the Twitter announcement. I will share them here one by one.
6: One of the most important problems facing the music industry is the copyrights and the improper use of samples. Can you describe MODA DAO’s ownership and legal frameworks for this matter?
Question by MemoonaKhawar
Sean Gardner: Ok so we are going to run all audio through existing audio fingerprinting APIs which will tell us if the music has already been released. These are very accurate and already used by Spotify etc
Then we are creating our own algo to do an even better job before we put it on-chain
we are setting up a publishing entity within MODA too which will actually handle rights for the artists who want that service
we have a lot of experience in this area, most notably from these two people at the moment
https://moda-dao-d66b89.webflow.io/people/rachel-kelly
https://moda-dao-d66b89.webflow.io/people/dr-jay-mogis
7: Each project has interesting stories before it is created. So can you tell people about the story that gave you the motivation to build and develop a great project like yours?
Question by Nht25456236
Sean Gardner: To be honest, this story has just come from our 4 years already working in the space
we launched Emanate. live in 2019 and rarez.io in 2020
It’s become so obvious that Music3 will only come to fruition through a big, open, industry DAO
8: What are the main milestones on your road map, both in terms of what you’ve already accomplished and what we might expect in the future? Any partnerships or short/long-term technological achievements you’d like to discuss or draw attention to?
Question by itx_Aainee
Sean Gardner: The roadmap will be shaped by what the DAP proposes and votes on, but we have this outline
2021
Outlier Ventures Basecamp — MODA DAO inception
Private fundraising and industry recruitment
MODA Foundation incorporation
Contract creation and audit
Creative grants program initiation
TGE Event
DAO launch
Publishing entity established
Music3 Blueprint and Pilot releases
Staking and rewards contracts live
Voting commences
On-chain audio fingerprinting showcase
2022
Audio NFT Launchpad released
NFT aggregator/streaming
DDEX review
ISRC / ISRW on-chain proposal
Meta-data proposal
Media Storage proposal
2023
Onchain DDEX MVP
ISRC / ISRW MVP
Meta-data network MVP
2024
Fractionalized ownership frameworks
2025
Music rights fund/member catalogue buyback
2026
Fully autonomous DAO
I already mentioned the works in progress like the fingerprinter, the most obvious innovation that I am very excited about is an NFT aggregator that will allow artists on any blockchain to mint streamable NFT-based music that can be played easily in a native app and also used by developers
I also can’t say yet exactly what this bad boy will do but use your imagination:
Community Round:
9: Many projects devs abandon for no reason Later and due to lack of experience. So are you an experienced team and Is your team anonymous or public???
Sean Gardner: Public team, very experienced. Many decads
10: Many projects have chosen to employ NFT as one of their methods of attracting users. What are your ideas for incorporating NFT into your MODA_DAO project? Will you put these into practice?
Sean Gardner: We have some promotional NFTs on the way (i dropped an image before) plus audio NFTs are core to the project
11: Do you have an AUDIT certificate or are you working to AUDIT your project, so that the security of the project becomes more secure and reliable?
Sean Gardner: yes certimk audit is available on their website
12: What will be the market cap on launch?
Sean Gardner: The launch market cap will be around $4million
13: Sir, Your changes are commendable, how can you survive the bear market and keep building and growing as many projects have died this time around?
Sean Gardner: We already survived one very long winter, this time we have 10x more capital. we will be fine
14: Could you provide some details about MODA DAO’s roadmap and target in 2021 and 2022? How do you plan to attract and gain more users for your project, any giveaway, referral, or stacking program?
Sean Gardner: yes there are staking rewards
15: Is your project a local project or a global project? Can anyone from anywhere in the world use your service? Where can I buy tokens now? What are your contracts, and how can I buy them and what are the benefits???
Sean Gardner: Yes global
16: Southeast Asia is a very vibrant market and many projects developed here so what do you think about Southeast Asia and do you have any plans to develop here?
Sean Gardner: Big plans for SE Asia. We have a lot of people in Australia and some syndicated in Asia have invested already
17: BSC is really trending nowadays because it has low gas fees and high transaction speed. Does MODA DAO have any plans to switch to BSC?
Sean Gardner: BSC is possible for a bridge we are considering it
18: Many investors hit and run in the sell and sell session after the first exchange listing, how MODA DAO prevented the initial investors from selling their tokens and MODA DAO will give them the benefits What’s the benefit?
Sean Gardner: Long vesting schedules
19: How important is the COMMUNITY to you? and how can we collaborate or help you with the development of the project?
Sean Gardner: Community will be everything for MODA. Because the artists need to be looked after well, and the artists really value their fanbase. This combined with crypto loyalty and tribalism will make the community very important to us. People can help already be spreading the word and being useful on telegram and discord
We already had more than 60 submissions for creative grants and these will continue to come in and be awarded.
20: Do you have any Telegram channel or Twitter for this project?
-From where we can learn something?
Daniel T: We definitely do! You can find our Twitter here: https://twitter.com/moda_dao
And telegram: t.me/modadao
21: NFT is a hot topic right now, but NFT isn’t just for art. Does your project think there will be many NFT use cases? Why should we take NFT seriously?
Daniel T: We’ll definitely be venturing into the audio NFT space, no one has done it quite yet and we’re excited to be at the forefront of this new technology!
Host: I would recommend to our community please join MODA DAO social media channels for more updates
Twitter: https://twitter.com/MODA_DAO
https://t.me/modadao
Host: Please share your feedback for our community and AMA experience.
Daniel T: This was fantastic! Really loved the community interaction and enjoyed the overall experience. I can speak for Sean in saying that the Crypto Blade community is our most favorite community that we’ve had an AMA with! Thank you all so much
Host: Thanks
